We begin with a thoughtful conversation and reflective prompts to explore your work, your vision, and what feels most true right now. This stage is about listening: both to what’s spoken and what’s beneath the surface.

From there, I distill what emerges into core themes, symbols, and emotional tones that define your brand’s essence. This becomes the foundation and the core we’ll use to guide every design decision.

I translate your essence into visual form, creating a logo family, mood board, color palette, typography, branding iconography, photography and social media style that feel aligned, cohesive, and expressive.

We review and refine the designs together, making subtle adjustments until everything feels right. The final result is a brand identity that you can step into with clarity, confidence, and ease.

"Renée is a joy to work with. She can envision and execute exactly what’s needed, and I trust her artistic vision fully. She makes my podcast marketing materials look beautiful! Communication is great and our projects are always done on time."

"Working with Renée was a delight. She was available at each step of the process for clarification and support as I brought what was inside out in the creative journey we took together. She was not only professional and intuitive, she was also a great listener and welcoming when more revisions were needed to really meet the mark of true alignment."

"Renée enables me to bring my creative process to social media and a broader online audience, helping to clarify my thinking about how to engage meaningfully and transforming my ideas on to the page in ways I could not do myself. Whether Renée is creating a logo, explaining how people find a website, or editing my writing work, the process is enjoyable and effective."

"I worked closely with Renée while I was Vice President of Communications for the Roosevelt Institute. Renée breathed new life into our branding and imagery, was always proactive, and met deadlines. Equally important, she was a joy to work with and she was a strong thought partner in how we tell our stories and showcase our research in compelling visual ways that grab people."

"Renée’s work has had a huge impact on my business. I receive compliments constantly about my logo design. It captures attention and generates interest in my brand. I recommend her to anyone looking to get noticed with thoughtful design."

"Throughout our subsequent five years together, Renée continued to exhibit that same grace under pressure and emotional intelligence, in addition to just being a great designer. She led the organization's adoption of mobile-responsive design for both web and email. She constantly developed new design ideas and talent in order to make our web/print materials look and function as professionally as the mission demanded."

"Renee is nimble and multitalented, which were invaluable traits for our small team. She not only developed compelling graphics and design solutions, but skillfully project-managed their implementation and demonstrated fluency with complicated back-end systems for web and email communications. Renee is also simply a joy to work with. Her warmth and generosity of spirit consistently shone through."

"Renee brings an exceptional level of professionalism and creativity to her work. In developing The Solid State logo for me, she worked within my budget to deliver a look that fit my marketing plan AND before my deadline. Her guidance and efficiency made what could have been a very overwhelming process for me be an enjoyable one."

"Renée was joy to work with. Knowledgeable, responsive, creative…she really elevated my writing with her proof and design. Looking forward to working with her on my other projects!"